In late 2017, LinkedIn joined the social video movement by adding native video uploads. Shortly after, they added the ability to upload videos to LinkedIn from the web interface, making it even easier to get video marketing content on LinkedIn. Marketers have since used videos on LinkedIn with great effectiveness, as the social media platform has become […]

Creating an amazing video is immensely satisfying and takes a lot of hard work. But it’s not the end of the road! If you want to share that video with the world (and we assume that’s why you made it), then you have to edit that video for social media. The good news? With a […]

Creating videos for your social media profiles is an effective way of engaging your target audience and indirectly promoting your products and services. Currently, more than 80% of traffic online is video content. Before you begin recording, it’s important to know what you shouldn’t do that will devalue the impact of your social videos. This […]

Social videos are a proven and engaging method for reaching your target audience on social media. However, small details like video length can ultimately impact the performance of your video. You may be asking yourself, “how long should my videos be on social media?” The answer depends on which social platforms you use.  In this […]

(Updated June 2019) Many video creators realize the importance of developing content that is native to the platform they’re creating for. To do this, you need to be aware of which video sizes and dimensions work best on the social platform you’re intending to share on. Below we’ve compiled a list of the major social […]

Are you interviewing industry experts on video? Here are some actionable tips that will make your interviews better. It’s no secret that video content is one of the most effective mediums for driving traffic. While there are many different styles of videos that are effective (webinars, screen recordings, etc.), an interview with industry experts is […]

Today, with video content making up over 80% of all content consumed on the internet, it is absolutely crucial that you utilize video to promote your business, brand, or podcast. So your next question may be… “what platform is the best one for me to post videos on for my marketing strategy?” We’re so glad […]

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