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Video content is effective, but it can also take some time and effort to produce. Especially YouTube videos! Studies have shown that, on average, creators spend about 7 hours creating 1-5 minutes of video content for YouTube. That means, depending on the length of your YouTube video, it likely took you hours and hours (or […]

As a video creator, your goal is to reach your audience and connect with them in a meaningful way. To do this, you need to make sure your audience is discovering your videos through online searches via Google, YouTube, and more. That’s why video SEO is so important. SEO (Search Engine Optimization) can sound complicated, […]

(Updated June 2019) Many video creators realize the importance of developing content that is native to the platform they’re creating for. To do this, you need to be aware of which video sizes and dimensions work best on the social platform you’re intending to share on. Below we’ve compiled a list of the major social […]

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