How to Get More Views Than Ever on TikTok

If you're on TikTok, you already know it's one of the best platforms to grow your brand, reach new audiences, and maybe even go viral. But let’s be real — standing out on TikTok’s endless scroll of content can feel like trying to find a needle in a haystack. Whether you’re a content creator looking to expand your reach or a business owner using social media to market your products, knowing how to get more views on TikTok is essential.

Don’t worry, though! We’ve got you covered with some proven strategies to help you get more views than ever on TikTok. Ready? Let’s jump right in.

How to Get More Views Than Ever on TikTok

1. Hook Viewers in the First Few Seconds

TikTok is all about that instant engagement. If you don’t grab your viewer’s attention within the first 3-5 seconds, they’ll scroll right past. Start your video with something visually captivating, surprising, or even humorous. The key is to make your audience want to stick around to see what happens next.

Pro tip: Add styled captions to your video. Most users watch videos on mute, especially when they’re scrolling in public. Tools like Zubtitle make it easy to add eye-catching captions that keep viewers engaged, even without sound.

2. Post Consistently and at the Right Time

If you want more views, you’ve got to show up. The TikTok algorithm loves consistency, so posting regularly (2-3 times per day is a good target) can help you stay top of mind with your audience. But consistency isn’t just about frequency — it’s also about timing.

Check your TikTok analytics to see when your followers are most active and try to schedule your posts during those peak times. This will maximize your chances of being seen when your audience is online and ready to engage.

3. Leverage Trending Sounds and Hashtags

TikTok is driven by trends, and hopping on the right ones can make your content go viral. Pay attention to trending sounds, challenges, and hashtags—these are signals that the algorithm uses to push content to more viewers. When you use trending sounds or participate in popular challenges, your videos are more likely to be promoted on the "For You" page, where all the magic happens.

Quick tip: Not sure which trends to jump on? Zubtitle’s AI features can help you generate relevant hashtags and captions that fit current trends, saving you time and ensuring your content stays in the loop.

4. Create Engaging, High-Quality Content

This may sound obvious, but it’s crucial. No matter how good your strategy is, if your content isn’t engaging, people won’t stick around. Use vibrant colors, smooth transitions, and clean edits to make your videos stand out. Tools like Zubtitle can help polish your content with features like video resizing (perfect for TikTok’s vertical format), progress bars, and more to give your content that professional touch.

Make sure your video content tells a story, delivers value, or elicits an emotional response—whether it's laughter, surprise, or inspiration. Remember, TikTok users want to be entertained or learn something new, so give them what they’re looking for!

5. Collaborate with Other Creators

One of the fastest ways to grow your views on TikTok is by collaborating with other creators. When you team up with someone who has a similar audience, you’ll get your content in front of their followers as well, which can lead to a big boost in engagement. Plus, collaboration videos tend to perform better because they bring fresh perspectives and are more fun to watch.

Consider doing a "duet" or a "stitch" with popular videos in your niche. These features allow you to add your own spin to existing content, which can be a great way to increase your visibility without starting from scratch.

6. Optimize Your Captions and Hashtags

Your captions and hashtags are more important than you might think. A catchy caption can set the tone for your video and encourage viewers to watch until the end. Meanwhile, using the right hashtags can help your video get discovered by people who aren’t following you yet.

When writing captions, be clear, concise, and add a bit of personality. Hashtags should be a mix of trending, niche-specific, and general tags to cover all bases. For instance, if you’re making a video about a new makeup product, you might use #makeuptrends, #newmakeup, and #beautyhacks.

7. Experiment with Video Lengths

While TikTok originally gained popularity with its short, snappy videos, the platform now allows videos up to 10 minutes long. This opens up a lot of possibilities, but it doesn’t mean longer is always better. Some audiences might prefer quick, 15-second videos, while others may engage more with detailed, multi-minute content.

Experiment with different video lengths to see what resonates most with your audience. The algorithm favors videos that are watched in their entirety, so make sure your content is the perfect length to keep viewers hooked from start to finish.

8. Add a Call-to-Action (CTA)

It’s not enough to just get views; you want to convert those views into likes, follows, or even sales. Adding a simple call-to-action (CTA) at the end of your video can make all the difference. It could be as simple as asking viewers to "follow for more tips" or "click the link in bio to learn more." The more engagement your video gets, the more likely it is to be promoted to new viewers by the TikTok algorithm.

Do you want to get more views than ever on TikTok?

Getting more views on TikTok takes a mix of creativity, consistency, and a little bit of strategy. By using these tips, you can optimize your content and improve your chances of going viral. But remember, great videos start with great editing.

Zubtitle makes it easy to create engaging, high-quality videos with styled captions, progress bars, and more — all without spending hours in an editing suite. Plus, with AI features to help you generate social posts, hashtags, and video descriptions, you’ll have everything you need to level up your TikTok game.

Ready to take your TikTok content to the next level? Sign up for a Zubtitle account today and start creating for FREE!