TikTok Trends for Business (April 2023)

TikTok can be a great place to market your business and grow your audience. After all, the still-rising social media platform has more than 1 billion monthly active users. But when it comes to succeeding as a brand or business on TikTok, one of the key elements is pairing your video with the right TikTok sound.

Because the trending TikTok sounds change on a pretty consistent basis, it can take some time to figure out which ones are still hot and which you shouldn’t bother with. Well, we’re here to take that research load off your plate. We’ve put together a list of the best TikTok trends for business accounts right now — and give suggestions on how to use them. Keep reading! 

TikTok Trends for Business

1. Trend: Untouchable

This TikTok trend is a sped-up version of a Meghan Trainor’s song. Because it’s simple and catchy, it makes perfect background music for a video that’s heavy with on-screen text. Try creating a TikTok with this song where you use the text on-screen to showcase recent wins, customer testimonials/reviews, or your business goals and results.

Click here to use this TikTok trend.

2. Trend: You’re Joking

This funny TikTok sound is best used in a casual, light-hearted video where you joke about a misconception about your industry or business that shocks you. For instance, you could make a video about how much people think your service/product costs versus how much it actually costs. You can use this sound as a lip-sync, but you can also take advantage of this trend even if you don’t want your face on-screen. Just use it as the background for whatever you’re filming.

Click here to use this TikTok trend.

3. Trend: No

This is another easy, fun TikTok trend that you can capitalize on very quickly. Try using this sound with either text on-screen or a visual of something in your business or industry that makes you say “no, no, no” 🚫 Here’s a great example for some inspiration:

Click here to use this TikTok trend.

4. Terrible Advice

This TikTok trend is a perfect opportunity to share your knowledge and position yourself as an expert in your field. This is one of those sounds that’s perfect for pairing both lip-syncing and valuable on-screen text. As you lip-sync to the audio “I feel like that’s actually terrible advice”, display text on-screen that describes common but unhelpful advice related to your industry. Then lip-sync to the second part of the audio (“Maybe try this instead”) while pointing to new text on-screen that offers better advice. Or film the actual solution while the second part of the audio plays over it. Here’s a great example:

Click here to use this TikTok trend.

5. I Wanna Thank Me

You can thank Snoop Dogg for this TikTok trend… and then thank yourself in your video! This sound offers a great opportunity for some self-promotion and celebration. As a business owner, you probably don’t give yourself a shoutout often enough. So try using this audio to do a little much-deserved bragging about your business, achieved goals, recent accomplishments, etc. This is a great one to lip-sync to while overlaying the video with on-screen text that provides more context. Here’s some inspiration:

Click here to use this TikTok trend.

6. I Just Saved Myself $150

This trending TikTok sound is perfect for business owners. You can use the sound to overlay video of either yourself or something pertaining to your business and then use the text on-screen to share a discount code, a giveaway, or even highlight how you’re saving money for your clients. Don’t forget to add more details in your caption!

Click here to use this TikTok trend.

7. March Madness

This TikTok sound makes for a perfect background audio and is extra simple, since there’s no lip-syncing required. As a business owner, you can use this music with absolutely any relatable text on-screen. It’s especially good for videos where you show how you’re always trying to hype everyone (or yourself) up. Try using this in a TikTok where you show yourself getting amped up to head into work and crush some goals.

Click here to use this TikTok trend.

8. You Sure About That

This is another TikTok trend that’s perfect for showing your expertise or showing off your product/service and providing truly valuable information to your target audience. Use this sound to call out myths about your business or industry or correct misconceptions about strategies that just don’t work. Here’s a couple of great examples for inspiration:

Click here to use this TikTok trend.

What’s your favorite TikTok trend for your business? Tell us in the comments!

And don’t forget to use Zubtitle for all of your video editing and optimizing needs. Sign up for a free account today and start creating instantly.